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Replying To:
It gets turned into marketing data[ Parent ] (none / 0) (#14)
by grolaw on Tue Jul 13, 2004 at 09:53:29 AM PDT

One way or another, the data collected has to turn a profit.  Four years ago Doubleclick acquired a direct mail company for $120meg.  See, http://www.directmag.com/ar/marketing_double_click_acquires/

I rank the spyware boys on a par with the spammers - except spammers are more like mosquitos - they eat and run and spyware is like a tick or leach - they hang around for a long time.

One legal area that hasn't been addressed is the spyware's collection of private data, i.e. your doctor's communications or your lawyer's communications & research.  

I wonder if there is a market for up-to-the-minute reports of legal research where one party wants to know where the other will hit them next in close-fought litigation?  

[ Parent ]



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